DAFTAR ISI 1 ALIGNTMENT : A SOURCE OF ECONOMIC VALUE 2 CORPORATE STRATEGI AND STRUCTURE : HISTORICAL PERSPECTIVE 3 ALIGNING FINANCIAL AND CUSTOMER STRATEGIES 4 ALIGNING INTERNAL PROCESS AND LEARNING AND GROWTH STRATEGIES : INTEGRATED STRATEGIC THEMES 5 ALIGNING SUPPORT FUNCTIONS 6 ALIGNING BOARDS AND INVESTORS 7 ALIGNING BOARDS AND INVESTORS 8 ALIGNING BOAR DS AND INVESTORS 9 …