DAFTAR ISI KATA PENGANTAR .......................................................................................................i DAFTAR ISI.....................................................................................................................ii BAB 1 .............................................................................................................................…
DAFTAR ISI BAB 1 PERAN MARKETING RESEARCH........................................... BAB II PROSES DEFINISI MASALAH .............................................. BAB III MENDESAIN RISET .......................................................... BAB IV DATA SEKUNDER ............................................................ BAB V RISET KUALITATIF .......................................…